Make no mistake about it, thanks to Instagram, Twitter, Pinterest and social media in general, almost anybody can be a celebrity. Seriously. If you don’t believe me, look into the story of a person who, with severe autism, who became an Instagram celebrity.
There was a video of him on a treadmill and working out intently. This video got hundreds of thousands of likes and views and became viral throughout the internet. I’m not just talking about the Instagram video getting kicked around Instagram quite a bit, I’m also talking about it being converted into a YouTube video and getting millions of hits, not to mention the traction that he generated on Facebook.
Now, who knows what percentage of this social media attention is sincere and how much of it is ironic. One thing is undeniable, though. Celebrity, as we have traditionally defined it and approached it, has never been the same with the rise of mobile phones. Seriously.
Because thanks to mobile phones, people are pretty much connected to the internet on a 24/7 basis. Apps like Instagram, Pinterest and, most importantly, Facebook, has truly revolutionized how people keep in touch. It has truly revolutionized how we share information and how we follow certain information.
So celebrity has really gone through quite a bit of a sea change. Anybody can be a celebrity now. And it’s both exhilarating and frustrating at the same time.
It’s frustrating because the whole notion of celebrity involves followers. You can’t be a celebrity with no followers. It doesn’t work. You can be a media creation, but it falls flat immediately, you become a laughing stock or some sort of fraud.
Real celebrities have communities around them. And what makes this really frustrating is because celebrities are born and raised in a flash. So, in other words, Andy Warhol’s famous quote, “some time in the future, people are going to be famous for 15 minutes” has become true.
In fact, it has passed. Thanks to Instagram, you can be a viral star all of ten minutes. And then after that, nobody knows you or could care less to know you.
I raise this issue because your choice of e-liquid can reveal a celeb lifestyle. It really can because it can make a particular part of you distinctive or apparently distinctive. And when it comes to creating a celebrity brand on social media, that’s all you need.
You don’t need talent, you don’t need credentials, you don’t need to come from a certain storied family. In other words, the old rules no longer apply. You just have to be interesting enough for a long enough period of time.
Interestingly enough, that range of time gets shorter and shorter. So the whole point here is that if you have a particular choice of premium vape juice like eliquid depot, that might just do the trick.
It may seem small and trivial, it might seem like a detail that’s really not all that important, but you’d be surprised as to what kind of small personal detail instant celebrity would stick to. That’s the kind of world we live in, whether you like it or not.
So how can you increase the impact of your choices on your celebrity lifestyle? Well, you can highlight your e-liquid choices on your Instagram posts. You can flash the type of vaping accessories that you use and you take a lot of pictures of that.
You can also tie that into what you normally do on the weekend. Maybe you’re a big nightclub person, or maybe you’re into concerts. Whatever the case may be, you create this larger persona, which impacts all the things that you consume – the things that you wear and the things that you listen to.
In other words, highlight the lifestyle, and sooner or later, somebody, somewhere, somehow, will think that you’re a celebrity. Welcome to the club.